What’s a Vector File? There are many times when I’m asked to design a business card or brochure for a company and I’ll ask for their logo to use on their collateral material. Usually what they send back is a tiny JPG file of the logo off their site....
Importance of Branding and Print Collateral Branding really is based on a love story, although some companies are slow to acknowledge this truth. As marketing turns to building relationships instead of tricking customers into sales, there’s no question why marketers...